Living for Zachary

Imagimedia began working with Living for Zachary shortly after it was founded. This organization is focused on mitigating Sudden Cardiac Arrest in young athletes and other active youth. We have assisted Living for Zachary with public education and fund-raising efforts through the creation of other videos, but this web video was created to provide a quick overview of the organization. Our primary objective was to be informative while creating an emotional context that grows from sorrow to hope. This is the underlying emotional arch of the organization itself.