Central Vision Clinic

Central Vision Clinic is a privately owned practice that was looking to compete in a marketplace dominated by corporate eye care providers. Previously Dr. De La Fuente had not engaged in marketing assessment or strategy, so we began our relationship by performing essential market analysis, strategy and re-positioning. As we were working with a small budget, we searched for WordPress themes that would structurally meet the marketing and functional needs of the website, saving time and expenses normally spent determining User Interface (UI) and User Experience (UX) approaches. Instead, we focused on reworking the theme’s design to create a clean, upscale visual look that’s typical of larger corporate eye care providers. We also spent significant effort writing professional corporate-styled text to help firm up Central Vision Clinic’s image as a mainstream business.

What we did
  • Strategic Marketing
  • Custom Design
  • Content/Message Development
  • Copywriting
  • Website Development
Site Features
  • WordPress
  • Online Appointment Scheduler
  • Frame Store and Shopping Cart
  • Assessment Forms
  • Testimonial Rotator
  • Marketing Slider